Tuesday, August 27, 2013

New! Branding and website for Julia Farwell-Clay

As a devout knitter, nothing is more fun than designing for a knitwear designer. This is especially the case for Julia Farwell-Clay. I've loved her work since she first hit the scene with her innovative, inherently wearable sweater patterns. Julia designed my favorite cardigan, the Hiro - I loved making it and I love wearing it. I'm knitting another of her sweaters right now. Julia just rocks.

I thoroughly enjoyed working with Julia to create a fresh, fun brand that expresses her unique design sensibility. The website literally puts her terrific patterns front and center and makes it easy for knitters to both explore her work and purchase her patterns.

The website uses a WordPress content management system, which makes it easy for Julia to maintain the site herself and to blog, too.


If you're looking to make an amazing sweater, check out www.juliafarwellclay.com. Or contact Julie & Company today to give your company a new look or a new website.

Tuesday, August 13, 2013

Only blue

Few elections in life end with a unanimous vote. People come to their ballot box with different experiences, childhoods, and educations. But if you ask a man to vote for his favorite color, you are bound to get the same response: BLUE.

I make this observation after almost two decades in business. As an expert logo designer, I've never had a man tell me his favorite color is violet, fuchsia, or orange. Or even azure, beryl, sapphire, or cerulean for that matter. He likes blue and he wants his logo to be blue, too.

To prove my point, check out just some of the world's most famous blue logos. Behind each one of them, I'm willing to bet there's a dude whose favorite color is blue.